Who
We Are Genesys FZ LLC is the Dubai-based subsidiary of the Holmed Group, the Healthcare arm of Holcom.
Genesys aims at bridging the access gap for Global Biopharmaceutical, Consumer Care & Med-Tech companies in the diverse MEA region, expediting entry into a fast-growing, USD 30Bn market.
We partner with companies to simplify regulatory and distribution complexities, while acting on their behalf, in selecting and managing distributors.
We commercialize portfolios across product life-cycle, with teams specialized in access, medical education, promotion and patient support.
Our
Services
Commercialization
Through out the product life cycle, from pre-launch and access, to life cycle management, we create market penetration models that drive profitable growth and ensuring strategic presence, leveraging on our extensive local expertise and regional network
Market Assessment
Provide Insights on market macros and dynamics, inclusive of healthcare system, regulatory and access environment, competitive landscape and channel dynamics
Accelerated Market Penetration
Expedite market access by raising awareness to disease, activating patients and driving patient adoption through our established partnerships across the healthcare value chain
Support Functions
Provide support to enable commercial operations, inclusive of regulatory, access, implementation of patient support programs, pharmacovigilance and product marketing, promotion and forecasting
Warehousing & Distribution Solutions
Leveraging our network of well-established local distributors with cutting-edge facilities and nation-wide reach, we provide planning, supply chain management and delivery support enabling access to high-quality medicine for all patients at all times
Strategic Value
Propositions
Propositions
Market Assessment
Provide Insights on market macros and dynamics, inclusive of healthcare system, regulatory and access environment, competitive landscape and channel dynamics
Commercialization
Through out the product life cycle, from pre-launch and access, to life cycle management, we create market penetration models that drive profitable growth and ensuring strategic presence, leveraging on our extensive local expertise and regional network
Accelerated Market Penetration
Expedite market access by raising awareness to disease, activating patients and driving patient adoption through our established partnerships across the healthcare value chain
Support Functions
Provide support to enable commercial operations, inclusive of regulatory, access, implementation of patient support programs, pharmacovigilance and product marketing, promotion and forecasting
Warehousing & Distribution Solutions
Leveraging our network of well-established local distributors with cutting-edge facilities and nation-wide reach, we provide planning, supply chain management and delivery support enabling access to high-quality medicine for all patients at all times
Our
Expertise
Unlocking Potenial at Every stage of the Journey
Our Comprehensive Service Span
Deep Market Knowledge, Regulatory Strategy & Execution, Strategic Development & Go-to-Market Solutions Policy Influence & Market Shaping, Therapeutic Area Development & Medical Engagement, Stakeholder Mapping & Management, Planning & Supply Chain Expertise, Financial Planning & P&L Management Sales and Marketing Optimization, Pharmacovigilance & Quality Assurance, Dedicated Patient Support Solutions
Health Economics & Market Access
Policy & Public Affairs
Patient Activation & Engagement
Pricing , Launch sequencing & Tendering
Research & Data Generation
Health Economics & Market Access
Policy & Public Affairs
Patient Activation & Engagement
Pricing , Launch sequencing & Tendering
Research & Data Generation
Specialists
in Healthcare Marketing
in Healthcare Marketing
We specialize in delivering tailored, cutting-edge and technology enabled marketing growth strategies for healthcare brands.
These strategies are crafted by Valve, our in-house healthcare marketing and digital agency, across:
Omni-channel Strategy Crafting
Strategy Execution
Analysis and Evaluation
Graphic Design and Asset creation
Web Design and Development
Omni-channel Strategy Crafting
Strategy Execution
Analysis and Evaluation
Graphic Design and Asset creation
Web Design and Development
Unleashing the full potential of your business, while ensuring compliance with the ever-changing healthcare environment and regulations, is Valve’s key strength.
To know more about Valve services 
valve.marketingagency
valve.marketingagency
Expanding Horizons,
Maximizing Impact,
Improving Lives
Maximizing Impact,
Improving Lives
Expanding Horizons, Maximizing Impact, Improving Lives
2019
FOUNDED
25 +
EMPLOYEES
8
COUNTRIES
10
SHARED SERVICES
Partner
With Us Join forces with Genesys Pharmaceuticals for a leap into the vibrant MEA healthcare landscape, contributing to the well-being of the fastest growing populations globally. Seamlessly navigate the complexities of market entry as we pave the way for your pharmaceuticals and medical devices, making the journey as smooth as your path to better health.
Our Global Partners
Our Local Partners
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